Free template

A small-team CRM you don't have to build.

Skip the 3-week HubSpot setup. This template ships with a working pipeline, contact fields, deal stages, and an AI follow-up workflow — clone it into Layer UI free.

Quick answer

The Layer UI CRM template includes a 5-stage sales pipeline (Lead → Qualified → Demo → Proposal → Closed), contact and company fields, deal value tracking, and a pre-configured AI follow-up workflow. Free to clone — works on the Free plan.

What's included

  • 5-stage sales pipeline (Lead → Qualified → Demo → Proposal → Closed)
  • Contact + company fields (incl. industry, source, last-touch)
  • Deal value, owner, expected close date
  • AI follow-up draft workflow on stage transitions
  • Weekly AI pipeline summary
  • CSV import mapper for HubSpot/Pipedrive/Airtable exports

Best for

  • Founder-led sales teams (2-10 people)
  • Agencies tracking 10-50 clients
  • Consultancies running 5-30 concurrent engagements
  • Any team migrating from a spreadsheet CRM

How to use it

  1. 1

    Clone the template

    Click 'Use this template' to add it to your Layer UI workspace. No re-configuration needed.

  2. 2

    Import your contacts

    Upload a CSV — the template maps Name, Email, Company, Stage, and Value automatically.

  3. 3

    Enable AI follow-ups

    Turn on 'AI draft on stage move.' Layer UI generates personalised follow-up emails when a deal advances.

  4. 4

    Invite your team

    Add seats at $12/each. Each member sees their assigned deals plus team-wide pipeline view.

Common questions

Is the CRM template really free?
Yes — clone it onto the Layer UI Free plan (1 user, up to 500 contacts). Add paid seats only when your team grows.
Can I customise stages and fields?
Yes — rename stages, add/remove fields, and create custom pipelines (e.g., outbound, inbound, expansion).
How does this compare to a HubSpot setup?
It covers ~80% of what a small team uses HubSpot for, at $12/seat vs $50-100/seat — and the AI follow-up workflow is built in.